In a breakdown of Achieve’s 2013 Millennial Impact Report, non-profit Millennial expert Taylor Corrado expounds on the ways that Millennials connect with organizations, get involved in the causes of those organizations, and how they contribute financially to organizations they care about. Corrado provides extensive statistics and associated recommendations for engaging Millennials online. She examines factors that motivate Millennials to give, and statistical results behind reasons that they express interest in involvement with an organization. Finally, Corrado expresses the reality that, because of the way Millennials connect with one another, each Millennial brings the possibility of multiple additional Millennials to your pool of donors. 30 Stats Nonprofits Should Know When Engaging Millennials
