Will College Students Be On Campus This Fall? Jeff Trubey June 30, 2020 Featured Post, Gen Z, Insights, Millennials, Trends U.S. College Plans for Fall 2020 While things could shift at any point, currently over 80% of colleges plan on having students on-campus this fall,...
Spiritual Pulse of 13-35 Year Olds Reveals Surprises [Infographic] Jeff Trubey January 6, 2020 Featured Post, Gen Z, Insights, Millennials, Trends ...
Gen Z Basics Jeff Trubey November 1, 2019 Digital, Gen Z, Insights, Trends Gen Z consumers range from ages 2 to 19, though the target range for marketers lies from ages 11 to 16. Gen Z is the most diverse and...
40% of Oldest Millennials Still Financially Depend on Parents Rod Huff October 18, 2019 Insights, Millennials, News Forbes contributor, J. Maureen Henderson discusses an alarming statistic – especially if you have college-aged children. She suggests that further...
Trying to be Hip Isn’t Cool with the Next Generation Jeff Trubey August 11, 2019 Insights, Millennials A new survey shows 18-29 year olds aren’t responsive to brands that try to treat them like peers. But if you really want to tick them off, just...
Gen Z, Gen Y, Baby Boomers – A Guide to the Generations Rod Huff March 15, 2018 Gen Z, Insights, Millennials, Trends The London Telegraph gives us their perspective (albeit a British slant) on Gen Z, Gen Y (Millennials) and the Boomers. London Telegraph - Guide...
TV Sets are History for Millennials Rod Huff February 1, 2018 Entertainment, Insights, Millennials, News, Trends Home entertainment and consumer electronics are changing drastically as a result of the Millennials’ TV watching practices. This generation is...
Millennials Love Swag! Jeff Trubey September 1, 2017 CASE STUDIES, Entertainment, Insights, Millennials, Motivation Yelling Free T-shirts in a high traffic area on a college campus is almost the same as yelling Fire in a crowded hall due to the disruption it...
Uh-Oh: 90% of Millennials Switch Devices Mid-Activity Jeff Trubey December 29, 2016 Insights, Millennials, Trends Now what? Many brands and organizations are still trying to make their website mobile friendly and now consumers have the gall to expect smooth...
So You’re A Christian Publisher Marketing Pro Jeff Trubey December 15, 2016 Insights, Trends, Uncategorized So you're a Christian publisher marketing pro. And for decades, the demographic you have carefully cultivated relationships with, invested...
