The average age of High Net Worth (HNW) individuals has decreased in recent years; HNW donors are getting younger and younger. This article provides an overview of many characteristics of High Net Worth donors, enabling organizations to more easily target these individuals, and get them involved in their organizational mission and movement. Providing an opportunity for HNW Millennials to partner with your organization through a one-time gift is beneficial, but the benefits of establishing a partnership with these Millennials while they are still young can have lasting positive effects on your organization.

8 Ways Nonprofits Can Engage Millennials Donors & Volunteers

About The Author

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Over the last 30 years, I've consulted leading faith-based organizations on marketing strategy, branding, and execution of campaigns to the Christian marketplace. Seventeen years ago I founded Kyros to help give voice to the disenfranchised born-again college students by helping them connect in relevant experiential ways with faith-based brands, causes, and organizations. I'm a sinner saved by God's unbelievable grace, married to my best friend, proud father of three kids I adore, and full-on marketing geek.