Uh-Oh: 90% of Millennials Switch Devices Mid-Activity Jeff Trubey October 29, 2021 Insights, Millennials, Trends Now what? Many brands and organizations are still trying to make their website mobile friendly and now consumers have the gall to expect smooth...
Gen Z, Gen Y, Baby Boomers – A Guide to the Generations Rod Huff March 15, 2021 Gen Z, Insights, Millennials, Trends The London Telegraph gives us their perspective (albeit a British slant) on Gen Z, Gen Y (Millennials) and the Boomers. London Telegraph - Guide...
So You’re A Christian Publisher Marketing Pro Jeff Trubey December 15, 2016 Insights, Trends, Uncategorized So you're a Christian publisher marketing pro. And for decades, the demographic you have carefully cultivated relationships with, invested...
Focus on the Future Jeff Trubey November 28, 2016 Insights, Nonprofits, Trends You can argue all day about the colorful history of Apple and what has made it such an overwhelming global force over the last 40 years, but what...
Millennials and Political News Rod Huff November 10, 2016 Insights, Millennials, News, Trends The Pew Research Center published a report comparing how Millennials receive their news. Read the complete report and the narrative written by AMY...
Snacking On Dorito’s Mobile-Only Strategy Jeff Trubey February 5, 2016 Insights, Millennials, Mobile, Trends Every once in awhile a campaign comes along that is truly innovative. Doritos introduction of their two new Jacked flavors fits the bill. Ok, I'll...
Is Your Cause Mobile-Friendly? Jeff Trubey December 3, 2015 Insights, Millennials, Nonprofits, Trends This last Sunday, I attended a church I had never visited before. Besides a great worship service and an awesome kids program, one of the things...
10 Things Millennials Won’t Spend Money On Rod Huff August 4, 2015 Entertainment, Insights, Millennials, News, Trends, Why Care? Having learned by observing their parents navigate through some rough financial times, Millennials appear to talented when it comes to money...
PGA Targets Millennials Jeff Trubey July 8, 2015 Insights, Millennials, Trends Zach Johnson's history-making comeback at St. Andrews was a thing of golf beauty. To hear him thank the Lord for blessing him with the win was...
Apps for Millennials? Rod Huff June 24, 2015 Insights, Millennials, Trends Read Chris Klunt’s (CEO and Founder of StudyBlue) take on app development for a generation who are accustomed to instant and constant connectivity....