2023 Social Media Advertising Cheat Sheet Jeff Trubey April 5, 2023 Featured Post, Gen Z, Insights, Millennials, Trends Social media platforms are adding more and more opportunities for users to advertise on their platforms and it's enough to make a marketer's head spin. The good folks over at Insider Intelligence developed a...
TikTok is trailblazing its LIVE streaming shoppable event with Walmart. Jeff Trubey March 18, 2023 Featured Post, Gen Z, Insights, Millennials, Trends Recently, Walmart (yes Walmart!) hosted a big e-commerce event on TikTok's LIVE streaming platform. TikTok continues rolling out its new "shoppable" TikTok livestream events which feature some of the...
Book Reading Habits (Infographic) Jeff Trubey February 17, 2023 Featured Post, Gen Z, Insights, Millennials, Trends Enjoy a great infographic featuring comparisons of reading habits by generation. (Best By The...
Music #1, Reading Top 10, in List of Anxiety Relievers. Jeff Trubey January 9, 2023 Featured Post, Gen Z, Insights, Millennials, Trends As Gen Z and Millennials looked for every imaginable way to relieve the stresses created by 2020, a recent survey showed music at #1 while reading made a strong showing at #8, beating out food/beverages (10),...
Spiritual Pulse of 13-35 Year Olds Reveals Surprises [Infographic] Jeff Trubey November 6, 2022 Featured Post, Gen Z, Insights, Millennials, Trends ...
Gen Z Basics Jeff Trubey September 1, 2022 Digital, Gen Z, Insights, Trends Gen Z consumers range from ages 2 to 19, though the target range for marketers lies from ages 11 to 16. Gen Z is the most diverse and multicultural of any generation in the U.S. - 55% are Caucasian, 24% are...
Gen Z, Gen Y, Baby Boomers – A Guide to the Generations Rod Huff March 15, 2021 Gen Z, Insights, Millennials, Trends The London Telegraph gives us their perspective (albeit a British slant) on Gen Z, Gen Y (Millennials) and the Boomers. London Telegraph - Guide to the...
5 Reasons Generation Z Could Be the Ones to Save Us Rod Huff June 23, 2015 Brand Strategy, Gen Z, Insights, News, Trends Andy Last has worked with organizations including Kimberly-Clark, ManpowerGroup, and Unilever, helping create social missions for brands like Andrex, Knorr, Domestos and Lifebuoy. He shares his insight on the...
Move Over Millennials: Generation Z Is Up-and-Coming Rod Huff April 20, 2015 Digital, Gen Z, Millennials, News The Millennial generation (born 1980's to 2000's) embraced the digital technology era while the next generation (Z, born 2000's to 2020's) has been immersed in it since birth. Generation Z represents the next...
Managing Gen Z Employees Rod Huff March 5, 2015 Gen Z, Insights, News, Trends, Work As Generation Z reaches employment age, they offer new and different challenges for employers. Margaret Jacoby, author of Practical Tools to Manage Costly Turnover and contributor to the Huff Post offers tips...