5 Reasons Generation Z Could Be the Ones to Save Us Rod Huff June 23, 2015 Brand Strategy, Gen Z, Insights, News, Trends Andy Last has worked with organizations including Kimberly-Clark, ManpowerGroup, and Unilever, helping create social missions for brands like Andrex, Knorr, Domestos and Lifebuoy. He shares his insight on the...
Move Over Millennials: Generation Z Is Up-and-Coming Rod Huff April 20, 2015 Digital, Gen Z, Millennials, News The Millennial generation (born 1980's to 2000's) embraced the digital technology era while the next generation (Z, born 2000's to 2020's) has been immersed in it since birth. Generation Z represents the next...
Managing Gen Z Employees Rod Huff March 5, 2015 Gen Z, Insights, News, Trends, Work As Generation Z reaches employment age, they offer new and different challenges for employers. Margaret Jacoby, author of Practical Tools to Manage Costly Turnover and contributor to the Huff Post offers tips...
Generation Z Prefers Ford Rod Huff March 3, 2015 Gen Z, Insights, News, Trends Our youngest drivers like good gas mileage and Ford is emerging as their favorite brand. Gen Z Prefers Ford's Fuel...
18 Stats That Marketers Need to Know About Millennials Rod Huff January 23, 2015 Brand Strategy, Insights, Millennials, Motivation, Trends “The millennial generation is larger than the Baby Boom generation and three times the size of Generation X,” said Rick Ferguson, vice president for knowledge development at Aimia, a provider of loyalty...
14 Reasons Your Nonprofit Should Be Engaging Millennials At Work Rod Huff November 22, 2014 Causes, Giving, Insights, Millennials, Nonprofits, Why Care?, Work Eleventy Marketing Group presents a highlight reel of 14 components from the 2014 Millennial Impact Report. The findings featured here center around Millennials’ involvement in causes and volunteer projects...
Millennials Are Drawn To Causes Rod Huff October 2, 2014 Causes, Giving, Insights, Millennials, Nonprofits, Trends, Why Care? We know that Millennials are drawn to causes, and that many give to nonprofit organizations, with many more reporting that they are interested in involvement, and intend to give. Joanne Fritz presents what we...
College Senior Survey Rod Huff August 1, 2014 Custom Research, Insights, Millennials, Trends College students in their senior year are faced with a variety stresses as they prepare to enter the world. Courtesy of the Cooperative Institutional Research Program (CIRP) we will provide you with briefs of...
Millennial Impact Project Rod Huff May 16, 2014 Millennials, News, Public Relations, Trends Kyros Entertainment has immersed itself into the culture of the Millennial generation. Periodically we will be sharing our knowledge and information compiled by others on our website. Here are the results...